
photo credit: David Reber
The Costco Effect is defined by the Devil’s Dictionary as “..consumer enter a store planning to buy toilet paper, and end up charging $1500 on their AMEX card.”
The Wall Street Journal even had an article on this. “Michael Norton, a Harvard University marketing professor, co-authored a yet-to-be-published paper that found people buy more than they intend at Costco because they perceive that prices are better. He believes people end up throwing out food as a result.”
Knowing many Costco regulars or “addicts”, I can agree with the articles. You visit the store to buy more household items like detergent, paper towels, bread, milk but end up with books, electronics, beef jerky, clothes, and much more in your shopping cart.
I have no problem buying in bulk to save money, but when you add in a bunch of impulse items, you do not save money, you spend more. Many items are only sold in bulk, so I had first hand experience buying items, eating some, then tossing the rest. Not very eco friendly and no savings of money.
Try to restrain yourself at Costco. Do you really need this item? Will I really finish the 12 pack?
And never shop when you are hungry! That sample tasted good, should I buy some?
Also remember that you can return anything to Costco at ANY time. Some electronics have a 90 day return period.
Filed under: Conservation, Easy, Effort, Entertainment, Food, Green, Home, Money, Reduce, Shopping, Waste | Tags: Costco |
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