The EPA has shown that the paper industry is tied for 5th largest toxic release contributor. Only ahead of paper are Electric Utilities, Metal Mining, Primary Metals, Chemicals, and Hazardous waste.  Pretty shocking how innocent paper is so polluting. How can we move paper further down the list?

Industry needs to obviously push for more recycled papers, safe inks, and the like. Keep in mind that getting a holiday catalog in the mail consumes resources printing it, transporting it to your home, and even when recycling it.

Consumers can do their part by eliminating junk mail, reading newspapers, magazines, and books electronically, reducing mail volume through online bill pay and shareholder reporting, watching movies online instead of through the mail, buying only 100% recycled paper products. California has resources to help business reduce paper waste.